Myers Industries logo

Myers Industries

To help shape a better future by being a world-class leader in polymer solutions.

Myers Industries logo

Myers Industries SWOT Analysis

Updated: October 6, 2025 • 2025-Q4 Analysis

This Myers Industries SWOT Analysis reveals a company at a strategic inflection point. Its core strengths—diversified brands and a solid balance sheet—provide a stable platform for its 'One Myers' transformation. However, significant weaknesses in cyclical market exposure and ongoing integration challenges must be addressed. The primary opportunity lies in leveraging its operational improvement initiatives and pursuing strategic acquisitions to enter higher-growth, sustainable markets. The greatest threats are macroeconomic, particularly recessionary pressures and raw material volatility. The path forward requires relentless execution on the 'One Myers' vision to build a more resilient, integrated, and innovative enterprise capable of weathering economic cycles and capturing new market share. Success hinges on transforming from a holding company of brands into a unified, high-performing operational entity.

To help shape a better future by being a world-class leader in polymer solutions.

Strengths

  • DIVERSIFICATION: Balanced portfolio across Material Handling/Consumer.
  • BRANDS: Strong, legacy brand equity in niche markets (Akro-Mils).
  • OPERATIONS: 'One Myers' strategy is driving initial efficiency gains.
  • FINANCIALS: Strong balance sheet with capacity for strategic moves.
  • LEADERSHIP: Experienced executive team with clear transformation plan.

Weaknesses

  • CYCLICALITY: High exposure to RV/marine markets hurts Consumer segment.
  • INTEGRATION: 'One Myers' cultural and system integration is ongoing.
  • MARGINS: Recent margin pressure from destocking and lower volumes.
  • INNOVATION: Pace of new product introductions could be accelerated.
  • SCALE: Lacks the scale of larger competitors like Berry Global.

Opportunities

  • ACQUISITIONS: Strategic bolt-on M&A can accelerate growth in key areas.
  • ECOMMERCE: Expand B2B digital channels to capture direct sales growth.
  • SUSTAINABILITY: Demand for recycled content and reusable products.
  • AUTOMATION: Further investment in automation to boost plant efficiency.
  • RESHORING: Increased demand for North American manufactured goods.

Threats

  • RECESSION: Economic downturn impacting industrial and consumer demand.
  • RESIN: Volatility in raw material pricing directly impacts COGS.
  • COMPETITION: Intense price competition from both large and niche players.
  • DESTOCKING: Channel partners reducing inventory levels affects sales.
  • INTEREST: Higher interest rates increase cost of capital for M&A.

Key Priorities

  • EXECUTION: Drive 'One Myers' strategy to unify operations and culture.
  • GROWTH: Pursue strategic bolt-on acquisitions in high-margin niches.
  • RESILIENCE: Mitigate market cyclicality via portfolio optimization.
  • INNOVATION: Accelerate sustainable product development and automation.

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Myers Industries logo

Myers Industries Market

  • Founded: 1933
  • Market Share: Leader in niche markets; ~2-5% of broader polymer manufacturing.
  • Customer Base: Industrial, automotive, agriculture, food processing, consumer.
  • Category:
  • SIC Code: 3089 Plastics Products, Not Elsewhere Classified
  • NAICS Code: 326199 All Other Plastics Product Manufacturing
  • Location: Akron, Ohio
  • Zip Code: 44309
    Congressional District: OH-13 AKRON
  • Employees: 2600
Competitors
Greif logo
Greif View Analysis
Berry Global logo
Berry Global Request Analysis
Newell Brands logo
Newell Brands View Analysis
ORBIS Corporation logo
ORBIS Corporation Request Analysis
IPL Plastics logo
IPL Plastics Request Analysis
Products & Services
No products or services data available
Distribution Channels

Myers Industries Product Market Fit Analysis

Updated: October 6, 2025

Myers Industries helps businesses shape a better future by manufacturing highly durable and reliable polymer solutions. Its products streamline operations, reducing total cost of ownership and enhancing safety. By focusing on superior design and trusted brands, Myers delivers efficiency and peace of mind for customers in critical industrial, agricultural, and automotive markets, ensuring they have the right tools to succeed.

1

Durability driving lower total cost of ownership

2

Efficiency through superior product design

3

Reliability from trusted, proven brands



Before State

  • Disorganized & inefficient material handling
  • Unreliable consumer product solutions
  • Dependency on single-use packaging

After State

  • Streamlined, safe, and organized workflows
  • Durable, reliable products for everyday use
  • Sustainable, reusable system integration

Negative Impacts

  • Lost productivity and workplace hazards
  • Product failures and customer frustration
  • High costs and environmental waste

Positive Outcomes

  • Increased operational efficiency & safety
  • Enhanced brand loyalty and user trust
  • Reduced total cost of ownership & waste

Key Metrics

Customer Retention Rates - Est. 85-90% in core B2B segments
Net Promoter Score (NPS) - Not publicly disclosed; likely positive in B2B
User Growth Rate - Tied to industrial production & GDP growth
Customer Feedback/Reviews - Limited public reviews; B2B focus
Repeat Purchase Rates - High due to industrial consumable nature

Requirements

  • Deep understanding of end-user needs
  • Investment in quality manufacturing
  • Robust distribution and support network

Why Myers Industries

  • Design durable, fit-for-purpose products
  • Leverage multi-channel distribution
  • Provide exceptional customer service

Myers Industries Competitive Advantage

  • Decades of application-specific expertise
  • Trusted brands like Akro-Mils & Scepter
  • Scale in niche manufacturing processes

Proof Points

  • 90+ years of continuous operation
  • Long-term contracts with industry leaders
  • Market leadership in key product niches
Myers Industries logo

Myers Industries Market Positioning

Strategic pillars derived from our vision-focused SWOT analysis

1

LEADERSHIP

Dominate niche material handling & consumer markets.

2

OPERATIONS

Achieve top-quartile operational excellence.

3

INNOVATION

Drive growth via sustainable & advanced polymer tech.

4

CULTURE

Foster an engaged, customer-centric One Myers team.

What You Do

  • Manufactures diverse polymer products for niche applications.

Target Market

  • Businesses in industrial, auto, ag, food, and consumer goods.

Differentiation

  • Strong brand recognition in niche segments
  • Broad manufacturing capabilities
  • Long-standing customer relationships

Revenue Streams

  • Material Handling segment product sales
  • Consumer segment product sales
  • Custom molding and manufacturing services
Myers Industries logo

Myers Industries Operations and Technology

Company Operations
  • Organizational Structure: Segment-based: Material Handling and Consumer.
  • Supply Chain: Global sourcing of polymer resins; localized manufacturing.
  • Tech Patents: Holds patents related to product design and manufacturing processes.
  • Website: https://www.myersindustries.com/
Myers Industries logo

Myers Industries Competitive Forces

Threat of New Entry

LOW-MODERATE: Capital investment for manufacturing is substantial, and established distribution channels create a barrier for new players.

Supplier Power

HIGH: Polymer resin market is dominated by a few large chemical companies, leading to price volatility and strong supplier leverage.

Buyer Power

MODERATE: Large industrial buyers and distributors have significant purchasing power, but brand loyalty and switching costs mitigate this.

Threat of Substitution

LOW: For core applications like industrial storage and transport, substitute materials (wood, metal) are often less durable or efficient.

Competitive Rivalry

MODERATE: High fragmentation with many small players, but a few large competitors (Berry, Greif) create significant price pressure.

AI Disclosure

This report was created using the Alignment Method—our proprietary process for guiding AI to reveal how it interprets your business and industry. These insights are for informational purposes only and do not constitute financial, legal, tax, or investment advice.

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