SWOT Analysis Mobile Logo
Dataminr logo

Dataminr

To integrate early signals of events from public data by building the leading real-time AI platform for a safer world.

Dataminr logo

Dataminr SWOT Analysis

Updated: October 1, 2025 • 2025-Q4 Analysis

The Dataminr SWOT analysis reveals a company at a critical inflection point. Its formidable strengths in data access, brand, and AI-driven speed have secured a dominant position in the public sector and high-end corporate market. However, weaknesses in pricing, complexity, and integration are creating an opening for agile competitors, especially as external threats like data access restrictions and AI-driven disinformation intensify. The primary strategic imperative is to leverage its core technology to aggressively expand into new corporate use cases like supply chain risk, while simultaneously simplifying the product and adapting its commercial model to capture a broader enterprise market. This offensive push must be balanced with a defensive strategy to diversify its data sources, mitigating the existential threat of API restrictions from major platforms. The path to realizing its vision hinges on this dual-pronged strategy of market expansion and operational fortification.

|

To integrate early signals of events from public data by building the leading real-time AI platform for a safer world.

Strengths

  • DATA: Unmatched access to 100k+ real-time public data sources globally.
  • BRAND: Dominant reputation in news, government, and Fortune 100 clients.
  • SPEED: Industry-leading low latency from event occurrence to client alert.
  • SCALE: Proven technical infrastructure serving the most demanding clients.
  • EXPERTISE: Decade of AI model training and domain expert validation.

Weaknesses

  • PRICE: High TCO limits penetration in mid-market and smaller enterprises.
  • INTEGRATION: API and workflow integrations lag behind customer expectations.
  • COMPLEXITY: Steep learning curve and alert fatigue for non-expert users.
  • RELIANCE: Over-reliance on X (Twitter) as a primary signal source.
  • SALES: Long sales cycles for enterprise deals outside core use cases.

Opportunities

  • ENTERPRISE: Massive greenfield in corporate risk beyond physical security.
  • SUPPLY-CHAIN: Surging demand for real-time supply chain risk monitoring.
  • GENAI: Leverage LLMs to auto-generate contextual risk summaries/briefings.
  • CYBER-PHYSICAL: Growing market for converged cyber and physical threats.
  • PARTNERSHIPS: Embed Dataminr alerts into GRC, SOC, and ERP platforms.

Threats

  • DATA-ACCESS: Social media platforms restricting or charging for API access.
  • COMPETITION: Niche AI startups emerging with lower-cost, vertical tools.
  • REGULATION: Increased government scrutiny on AI and public data usage.
  • DISINFORMATION: Proliferation of AI-generated fake news pollutes data.
  • ECONOMIC: Corporate budget cuts impacting high-cost intelligence tools.

Key Priorities

  • EXPAND enterprise footprint by targeting supply chain & cyber-physical.
  • DEFEND data advantage by diversifying sources beyond social media giants.
  • SIMPLIFY product value with GenAI summaries and deeper integrations.
  • ADAPT pricing models to capture the underserved mid-market segment.

Create professional SWOT analyses in minutes with our AI template. Get insights that drive real results.

Get Free SWOT Analysis Template
Sub organizations:

Strategic pillars derived from our vision-focused SWOT analysis

1

AI PLATFORM

Own the real-time, multimodal AI event detection stack.

2

ENTERPRISE DOMINANCE

Win corporate risk beyond public sector roots.

3

DATA MOAT

Secure proprietary access to diverse, global data feeds.

4

WORKFLOW INTEGRATION

Become embedded in customer decision-making.

Dataminr logo

Dataminr Market

  • Founded: 2009
  • Market Share: Leader in real-time public data alerting.
  • Customer Base: Over 65% of Fortune 100, public sector agencies, NGOs, newsrooms.
  • Category:
    Real-time AI
  • SIC Code: 7375 Information Retrieval Services
  • NAICS Code: 519130 InformationT
  • Location: New York, NY
  • Zip Code: 10010 New York, New York
    Congressional District: NY-12 NEW YORK
  • Employees: 1200
Competitors
Everbridge logo
Everbridge Request Analysis
Factal logo
Factal Request Analysis
OnSolve logo
OnSolve Request Analysis
Blackline Safety logo
Blackline Safety Request Analysis
ZeroFox logo
ZeroFox Request Analysis
Products & Services
No products or services data available
Distribution Channels

Dataminr Product Market Fit Analysis

Updated: October 1, 2025

Dataminr's real-time AI platform provides the earliest signals of high-impact events and emerging risks from public data. It enables the world's leading organizations to know critical information first, respond faster, and build a more resilient enterprise. This is achieved by delivering tailored, actionable alerts that integrate directly into existing workflows, protecting people, assets, and brand reputation.

1

SPEED: Get the earliest possible signal of a critical event.

2

RELEVANCE: Receive tailored alerts that directly impact your assets.

3

ACTIONABILITY: Integrate real-time intelligence into your response.



Before State

  • Reactive to disruptive events
  • Information overload from noisy data
  • Slow, manual risk monitoring processes
  • Siloed view of physical & cyber threats

After State

  • Proactive awareness of emerging risks
  • Earliest possible signal of events
  • Automated, real-time alerting
  • Integrated view of all external risks

Negative Impacts

  • Operational downtime and revenue loss
  • Delayed emergency response times
  • Reputational damage from missed risks
  • Increased employee safety incidents

Positive Outcomes

  • Minimized operational disruption
  • Faster, more effective crisis response
  • Protection of assets, people, brand
  • Enhanced strategic decision-making

Key Metrics

Customer Retention Rate
>95% (enterprise)
Net Promoter Score (NPS)
Estimated 40-50
User Growth Rate
Est. 20-30% YoY
Customer Feedback/Reviews
100+ on G2
Repeat Purchase Rates
High via multi-year contracts

Requirements

  • Integration with existing workflows (SOC)
  • High-fidelity, low-noise alerting
  • Customizable risk thresholds and geofencing
  • Secure, scalable cloud infrastructure

Why Dataminr

  • Multimodal AI fuses text, images, audio
  • Direct integration with 100k+ sources
  • Human-in-the-loop for alert validation
  • Global team of domain experts

Dataminr Competitive Advantage

  • Fastest alert speed in the industry
  • Proprietary AI models trained for years
  • Exclusive access to certain data feeds
  • Proven scale with largest organizations

Proof Points

  • Trusted by 65% of the Fortune 100
  • Used by UN for humanitarian response
  • First to alert on countless global events
  • Case studies showing millions in ROI
Dataminr logo

Dataminr Market Positioning

What You Do

  • Real-time AI platform for event and risk detection from public data.

Target Market

  • Global 2000 corporations and public sector agencies.

Differentiation

  • Unparalleled speed in detecting breaking events
  • Multimodal AI across text, image, audio
  • Broadest array of public data sources

Revenue Streams

  • SaaS subscriptions based on user count
  • API access and data feeds
Dataminr logo

Dataminr Operations and Technology

Company Operations
  • Organizational Structure: Functional structure with product-aligned business units.
  • Supply Chain: Data acquisition from thousands of public sources, social media, APIs.
  • Tech Patents: Holds numerous patents in AI, data analysis, and event detection.
  • Website: https://www.dataminr.com/
Top Clients
Dataminr logo

Dataminr Competitive Forces

Threat of New Entry

MEDIUM: High barriers exist due to the need for massive historical data, complex AI models, and data source contracts, but new AI models lower the tech bar.

Supplier Power

HIGH: Critical data suppliers like X (Twitter) and other social platforms hold significant power to change API access terms and pricing.

Buyer Power

MEDIUM-HIGH: Large enterprise and government clients have significant negotiating power on price and features due to high contract values.

Threat of Substitution

MEDIUM: Substitutes include internal analyst teams, traditional media monitoring, or GRC platforms with basic alerting. Less speed/scope.

Competitive Rivalry

HIGH: Fragmented market with large incumbents (Everbridge) and agile AI startups. Differentiation is key on speed, data, and AI quality.

AI Disclosure

This report was created using the Alignment Method—our proprietary process for guiding AI to reveal how it interprets your business and industry. These insights are for informational purposes only and do not constitute financial, legal, tax, or investment advice.

Next Step

Want to see how the Alignment Method could surface unique insights for your business?

Request your custom report Contact our team
About Alignment LLC

Alignment LLC specializes in AI-powered business analysis. Through the Alignment Method, we combine advanced prompting, structured frameworks, and expert oversight to deliver actionable insights that help companies understand how AI sees their data and market position.