Latest Articles

Make Better Hiring Decisions with SWOT Analysis

Use this example SWOT Analysis for hiring great talent. Sample Objective: I want this job candidate to be successful in this new role... Read More >

Use SWOT Analysis to Create a Winning Product

Follow these steps to complete a successful product SWOT Analysis.  Sample Objective: We want our new product to be wildly successful in 9 months... Read More >

WEEKLY

Map Out a Winning Week

A terrific way to increase focus, productivity, and strategic thinking is to create a weekly SWOT Analysis brainstorming your upcoming weekly plan... Read More >

S.M.A.R.T

How to Set a S.M.A.R.T Objective for your SWOT Analysis

There are various methodologies for setting effective SWOT Analysis objectives.  We recommend using the S.M.A.R.T methodology which stands for...

The Official SWOT Analysis Template Guide

SWOT Analysis has been a global standard for how companies do strategic planning for over 50 years. 

Why Brainstorming Works Better Online

"Virtual brainstorming enhances creative performance – versus in-person brainstorming sessions – by almost 50% of a standard deviation." 

The Official PEST Analysis Template Guide

A PEST Analysis is often used in conjunction with a SWOT Analysis to provide a macro look at external factors impacting a business objective.

Celebrating 50+ Years of SWOT Analysis

The SWOT Analysis has been a global standard for over 50 years.  In 2016, we moved the SWOT Analysis moved to the cloud...

Use SWOT Analysis to Evaluate Strengths, Weaknesses, Opportunities and Threats
Use PEST Analysis to focus on Political, Economic, Social, and Technological factors
Use GAP Analysis to understand your current state and where you would like to be
Use Stop, Start, Continue Analysis to analyze what's working, what's not working
Use Pros and Cons Analysis to strategically vet any decision
Use WHY Analysis, inspired by Simon Sinek's Ted Talk, to focus on "purpose"
Use V2MOM Plan inspired by the CEO of Salesforce to set annual goals
Use Problem Analysis to solve problems by focusing on the cause and effects
Use an Alignment Analysis to solidify your purpose, mission, goals, and core values
Use an Vision & Mission Analysis to create your vision, mission, purpose, and values
Use Candidate Analysis to make better hiring decisions 
Use Sprint Retrospective Analysis to analyze what went well and what went wrong
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