SWOT
Lattice.com logo

Lattice.com Product

To empower people leaders to build engaged, high-performing teams by transforming how organizations understand and grow their people.

Stay Updated on Lattice.com

Get free quarterly updates when this SWOT analysis is refreshed.

Lattice.com logo
Align the strategy

Lattice.com Product SWOT Analysis

|

To empower people leaders to build engaged, high-performing teams by transforming how organizations understand and grow their people.

Strengths

  • PLATFORM: Comprehensive integrated suite covering performance, engagement, goals, compensation, and career development (97% customer retention)
  • GROWTH: Strong YoY revenue expansion of 50%+ fueled by mid-market and enterprise adoption with 5,500+ global customers
  • PRODUCT: Intuitive user experience leads to 80%+ adoption rates compared to industry average of 40% for HR software
  • INTEGRATION: Robust ecosystem with 100+ integrations into HRIS, ATS, and workflow tools creates sticky platform effect
  • CULTURE: Strong employee-centric culture drives innovation with 90%+ engagement scores and Glassdoor ratings above 4.5

Weaknesses

  • ENTERPRISE: Limited penetration in large enterprise segment (5,000+ employees) where market share remains below 10%
  • ANALYTICS: Advanced workforce analytics capabilities lag behind competitors like Visier and Workday
  • INTERNATIONAL: Market presence primarily US-focused with only 18% of revenue from international markets
  • SECURITY: Enterprise-grade security certifications and compliance frameworks need enhancement to win larger deals
  • CUSTOMIZATION: Product configurability for complex organizational structures and workflows needs improvement

Opportunities

  • AI: Implement AI-powered predictive analytics for workforce insights, retention risk identification, and performance optimization
  • MARKET: Total addressable market for people management software estimated at $32B with only 30% current penetration
  • EXPANSION: Cross-sell opportunity across existing customer base - average customer uses only 2.3 of 5 core modules
  • PARTNERS: Expand strategic partnerships with consulting firms to accelerate enterprise market penetration
  • GLOBAL: International markets showing 70%+ growth opportunity with targeted localization and market-specific features

Threats

  • COMPETITION: Increasing convergence between performance and HRIS vendors (Workday, SAP) adding competitive pressure
  • ECONOMY: Economic uncertainty could impact HR technology budgets with 15-20% of potential deals already showing extended cycles
  • CONSOLIDATION: Market consolidation through M&A activity creating larger competitors with broader platform capabilities
  • PRIVACY: Evolving data privacy regulations across regions creating compliance complexity and increased development costs
  • SUBSTITUTION: Point solution providers offering specialized capabilities at lower price points for specific HR functions

Key Priorities

  • AI TRANSFORMATION: Accelerate AI integration across platform to deliver predictive insights and automation
  • ENTERPRISE GROWTH: Enhance enterprise-readiness through advanced security, customization and analytics capabilities
  • GLOBAL EXPANSION: Increase international market penetration through localization and regional go-to-market strategies
  • PLATFORM ADOPTION: Drive cross-module adoption to increase customer value and stickiness beyond core performance management
Lattice.com logo
Align the plan

Lattice.com Product OKR Plan

|

To empower people leaders to build engaged, high-performing teams by transforming how organizations understand and grow their people.

AI ADVANTAGE

Transform our platform with predictive people insights

  • FOUNDATION: Launch unified AI data platform supporting cross-module analytics with 99.9% uptime by Q3 for all customer data
  • RETENTION: Deploy AI-powered retention risk prediction model with 85%+ accuracy, identifying flight risks 90+ days in advance
  • COACHING: Release manager coaching assistant with actionable recommendations based on team data across 3+ modules
  • AUTOMATION: Implement AI review analysis that reduces manager review time by 40% while increasing feedback quality by 25%
ENTERPRISE LEAP

Accelerate upmarket growth with powerful capabilities

  • SECURITY: Achieve SOC 2 Type 2, ISO 27001, and GDPR advanced compliance certifications with zero critical findings
  • CUSTOMIZATION: Deliver enterprise-grade configuration tools supporting 5+ organizational levels and matrix reporting structures
  • ANALYTICS: Launch advanced workforce analytics dashboard with 15+ pre-built metrics and custom reporting capabilities
  • DEALS: Increase enterprise segment win rate from 46% to 60% and grow deals >$250K ARR by 50% quarter-over-quarter
GLOBAL SCALE

Expand international presence and market leadership

  • LOCALIZATION: Fully localize platform in 5 additional languages with region-specific compliance and workflow capabilities
  • PARTNERSHIPS: Establish 12+ regional implementation partners across EMEA and APAC with certification program completion
  • GROWTH: Increase international revenue contribution from 18% to 25% with 70%+ YoY growth in targeted markets
  • COMPLIANCE: Implement global compliance framework covering regional data requirements for 20+ countries
PLATFORM POWER

Drive deeper adoption across our integrated suite

  • BUNDLING: Launch 3 industry-specific solution bundles increasing cross-module adoption from 2.3 to 3.0 modules per customer
  • INTEGRATION: Expand ecosystem with 25+ new partner integrations and enhanced API capabilities for custom workflows
  • ADOPTION: Achieve 85%+ active user rates across all modules through improved onboarding and engagement features
  • EXPANSION: Increase net revenue retention to 120%+ through systematic cross-sell and upsell motions
METRICS
  • Annual Recurring Revenue (ARR): $250M by end of 2025 (50% YoY growth)
  • Net Revenue Retention (NRR): 120% (from current 115%)
  • Cross-Module Adoption: 3.0 modules per customer (from current 2.3)
VALUES
  • Ship, Improve, Repeat
  • Manager = Coach
  • You're an Owner
  • Speak Up
  • People-First Approach
Lattice.com logo
Align the learnings

Lattice.com Product Retrospective

|

To empower people leaders to build engaged, high-performing teams by transforming how organizations understand and grow their people.

What Went Well

  • GROWTH: Achieved 53% year-over-year revenue growth, exceeding target of 45% and outpacing HR tech market average of 22%
  • ENTERPRISE: Increased number of customers with ARR >$100K by 75%, now representing 35% of total revenue
  • PRODUCT: Successfully launched compensation management module with 430+ customers adopting in first two quarters
  • RETENTION: Maintained industry-leading net revenue retention of 115%, demonstrating strong product-market fit
  • EFFICIENCY: Improved operating efficiency with 5% reduction in CAC while maintaining growth trajectory

Not So Well

  • INTERNATIONAL: EMEA expansion fell 15% below target with slower than expected growth in key markets
  • MARGINS: Gross margins declined 2 percentage points due to increased implementation costs for enterprise customers
  • ANALYTICS: Advanced analytics offering launch delayed by two quarters due to technical complexity and resource constraints
  • ADOPTION: Cross-module adoption rates remained flat at 2.3 modules per customer versus goal of 2.8
  • COMPETITION: Win rates against enterprise competitors decreased from 52% to 46% in deals >$250K ARR

Learnings

  • PACKAGING: Modular packaging approach creates friction in cross-selling; bundled solutions show 35% higher adoption
  • DEPLOYMENT: Enterprise implementations require more specialized resources than initially projected
  • LOCALIZATION: Regional market entry requires deeper localization beyond language (compliance, workflows, etc.)
  • INTEGRATION: API-first strategy showing 40% higher customer satisfaction and 25% faster time-to-value
  • SEGMENTATION: Mid-market (500-2000 employees) showing highest ROI with 30% lower CAC and 25% higher LTV

Action Items

  • PLATFORM: Develop unified platform approach with bundled pricing options to increase cross-module adoption
  • INSIGHTS: Accelerate analytics capabilities roadmap to meet competitive pressure in enterprise segment
  • PARTNERS: Expand implementation partner network by 3x to support international growth and complex deployments
  • SPECIALIZATION: Create industry-specific solutions for high-growth verticals (tech, healthcare, financial services)
  • INTEGRATION: Enhance API capabilities and partner integrations to strengthen platform ecosystem position
Lattice.com logo
Drive AI transformation

Lattice.com Product AI Strategy SWOT Analysis

|

To empower people leaders to build engaged, high-performing teams by transforming how organizations understand and grow their people.

Strengths

  • FOUNDATION: Strong data foundation with structured performance, engagement, and career data across 5,500+ customers
  • TALENT: Engineering team includes ML/AI specialists from leading tech companies with proven implementation experience
  • INTEGRATION: Existing NLP capabilities in feedback and review systems provide foundation for AI expansion
  • RESOURCES: $115M+ in recent funding providing capital resources to invest in AI capabilities and talent
  • ADOPTION: Strong customer trust relationship positions well for responsible AI adoption (92% customer satisfaction)

Weaknesses

  • INFRASTRUCTURE: Current data architecture requires modernization to fully support real-time AI applications
  • CAPABILITIES: Limited in-house expertise in advanced AI domains like generative AI and predictive modeling
  • STRATEGY: Fragmented AI roadmap across product teams without unified AI transformation strategy
  • GOVERNANCE: Incomplete AI ethics and governance frameworks for managing bias and ensuring responsible deployment
  • INTEGRATION: Siloed AI initiatives lacking cohesive integration across platform modules

Opportunities

  • INSIGHTS: Develop predictive analytics to identify retention risks, performance trends, and engagement correlations
  • AUTOMATION: Implement AI to automate routine tasks like scheduling, documentation, and basic feedback analysis
  • PERSONALIZATION: Create personalized development paths and recommendations based on individual career aspirations
  • COACHING: Introduce AI coaching assistants to support managers with actionable recommendations and best practices
  • BENCHMARKING: Leverage anonymized cross-company data to provide industry benchmarks and best practices

Threats

  • PRIVACY: Increasing concerns about AI and data privacy could limit adoption of advanced analytics features
  • COMPETITION: Enterprise HR competitors investing heavily in AI (Workday's $700M+ in AI acquisitions)
  • EXPERTISE: Talent war for AI specialists driving up costs and limiting ability to build specialized teams
  • REGULATION: Emerging AI regulations may impose constraints on data usage and algorithm transparency
  • EXPECTATIONS: Rising customer expectations for AI capabilities that exceed current implementation timelines

Key Priorities

  • AI PLATFORM: Develop unified AI platform strategy with clear architecture, governance and cross-module integration
  • PREDICTIVE INSIGHTS: Prioritize predictive analytics capabilities for retention, performance and engagement
  • MANAGER ENABLEMENT: Create AI-powered coaching tools to support people managers with actionable recommendations
  • RESPONSIBLE AI: Establish comprehensive AI ethics framework to ensure responsible and unbiased implementation