February 9, 2019

PESTLE Analysis Explained

Macro environment analysis



PESTLE Template


How can existing or future political factors, such as future elections, taxes, trade practices, environmental law, political stability, impact your objective.


How can existing or future economic factors, such as growth rates, interest rates, exchange rates, inflation, impact your objective.


How can existing or future social factors, such as cultural attitudes, age distribution, religious beliefs, population growth rate, impact your objective.


How can existing or future technological factors, such as R&D, barriers to entry, automation, technology incentives, rate of change, impact your objective.


How can existing or future legal factors, such as new privacy laws, impact your objective.


How can existing or future environmental factors, such as global warming, natural resource constraints, impact your objective.

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Published on
February 9, 2019