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INTRO
X
Starbucks SWOT Analysis
Use Template
AUTHOR
Starbucks SWOT Analysis
CONNECTED PROJECTS
tag project
To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.
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0%
Opportunities
JB
What external factors could lead to opportunities?
Owner
Jim Benton
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0%
Baked-goods distribution network provides fresher food
JB
Owner
Jim Benton
notes
none
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0%
Store locations capable of drawing evening crowd
JB
Owner
Jim Benton
notes
none
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Green
Yellow
Red
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0%
Product innovation and new growth platforms
JB
Owner
Jim Benton
notes
none
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Green
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Red
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0%
Expand international operating segment
JB
Owner
Jim Benton
notes
none
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Yellow
Red
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0%
Global Consumers Product Group (VIA, Seattle's Best)
JB
Owner
Jim Benton
notes
none
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0%
Owner
Jim Benton
notes
none
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Green
Yellow
Red
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Link 3
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Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Threats
JB
What external factors could lead to threats?
Owner
Jim Benton
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0%
Natural disasters largely affect supply
JB
Owner
Jim Benton
notes
none
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Red
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0%
Future growth is increasingly dependent on Int'l segment
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Large number of competitors in specialty coffee business
JB
Owner
Jim Benton
notes
none
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Green
Yellow
Red
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0%
Economic conditions in US might decrease customer spending
JB
Owner
Jim Benton
notes
none
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Green
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Red
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0%
New health studies on impact of sugar
JB
Owner
Jim Benton
notes
none
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Red
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0%
Minimum wage hikes decrease profitability and lower supply
JB
Owner
Jim Benton
notes
none
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Green
Yellow
Red
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0%
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
Link 1
Link 2
Link 3
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Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Strengths
JB
What are our internal based strengths?
Owner
Jim Benton
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0%
Internationally known, strong, valuable brands
JB
Owner
Jim Benton
notes
none
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Green
Yellow
Red
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0%
Efficiency and effectiveness in supply chain
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
High quality of products and service
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Leverage Starbucks brand even more outside store base
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Strong relationships with Suppliers, low risk of non-delivery
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
Link 1
Link 2
Link 3
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Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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18%
Weaknesses
JB
What are our internal based weaknesses?
Owner
Jim Benton
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0%
Dependent on relationships with suppliers
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Health effects of consuming Starbucks products
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Dependent on US operating segment (75% of rev in 2010)
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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88%
Future growth is increasingly dependent on Int'l segment
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
Link 1
Link 2
Link 3
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0%
Supply and price of coffee is subject to significant volatility
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
Link 1
Link 2
Link 3
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Oops! Something went wrong while submitting the form.
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Conclusion
JB
Owner
Jim Benton
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0%
International Expansion is Key to Growth
JB
Owner
Jim Benton
notes
none
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Yellow
Red
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0%
Prevent Speciality Players from Changing the Narrative
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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0%
Develop Starbucks into the Healthy Beverage Brand
JB
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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Link 3
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0%
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
Link 1
Link 2
Link 3
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Oops! Something went wrong while submitting the form.
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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%
New
Owner
Jim Benton
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%
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
Link 1
Link 2
Link 3
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Oops! Something went wrong while submitting the form.
Owner
Jim Benton
notes
none
Gray
Green
Yellow
Red
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