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Bottled Water

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Judy Butler
10:15pm
Burt Crumb
10:16pm
@JaneSmith goes to the ocean
Went surfing today and rode a huge wave
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Marty
#-unique-message-filter
March 23
MARKETING SEO -Win the market and all the users for years to come
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Bottled Water

Public Articles
Exec
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Pros & Cons

Is it a good idea for us to use bottled water.

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Pros

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What are all the pros (positive attributes, benefits) that should be considered?
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Avoids potential heavy metal and plastic contaminations from your buildings plumbing or local water supply. 
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Some parts of the world have problematic public water. 
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PET (Polyethylene terephthalate) are 100% recyclable. 
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PET bottles have been approved by the FDA and throughout the world. 
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Cons

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What are all the cons (negative attributes, consequences) that should be considered?
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BPA, the component in PET and other plastic bottles, is a Hormone Disruptor. 
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Almost all plastic leaches BPA (http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3222987/) 
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BPA Replacements are WORSE than BPA, so the safer alternatives may be worse. 
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These Endocrine disruptors are reported to cause obesity, diabetes and lower IQs. (https://en.wikipedia.org/wiki/Endocrine_disruptor) 
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Stakeholders Impact

GW
Think about all the stakeholders that will be impacted by this decision. List out how each stakeholder will be impacted positively or negatively.
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The commercial food industry. 
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Convenience oriented consumers. 
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Medical Researchers 
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Risks

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What are the possible risks and what is the significance of each?
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Artificially lowering IQ 
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Obesity from endocrine disruption. 
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